English
资源说明：“We’ve had a website for years now, but it hardly pays for itself.”
“Our site’s pulling in more than 30% of our revenue, at a far lower cost than our
other venues.”
There’s a world of difference between these two very real Internet experiences. Yet they
provide a window into the landscape of web survival that plays out daily. Success is the
result of a multitude of adaptations to this constantly changing environment. The fate of
companies worldwide is at stake, yet few players grasp the full scope of the problem.
Fewer still can clearly and thoroughly articulate its solution: website optimization.
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